Create a Lively Marketing Presentation

A lively presentation will impress your prospective clients! This will keep your customers’ attention and it might lead to more profit for you. Follow these instructions to create animations for your next talk.

Step 1: Add excitement, but in moderation. Your talk should be captivating and interesting to your audience. At the same time, it’s best not to overdo it. Moderate the amount of animation and video clips you include to keep your presentation from annoying. You can add color and interesting fonts but ensure that you are able to maintain a professional outlook and feel for your presentation too. As an example, the screen that announces a price increase shouldn’t have lively animations zooming across. Keep it appropriate and limited.

Step 2: Use timed content. It can be difficult for presenters to remember that a PowerPoint or Flash requires a click for every little bit of animated text. Try using timed text on your presentation so that the person presenting it will not have to try to memorize it all. Enter at the right moment in the presenter’s speech. (You might need to practice and fine-tune this).

Step 3: Spice up your graphic displays and diagrams. Other animations, such as charts and graphs, can be added as well. Make sure that facts and statistics that are the most important stand out among the others. Use a bar chart which depicts an ascending bar in order to highlight rising profits. Having a visual representation during your presentation is something your audience will appreciate.

Step 4: To explain a process, use animation. When a segment of your advertising presentation needs to be explained, utilize illustrations to get the points across. The presenter should click to show the first step in the process before explaining it. When the user is finished with the first step, he or she ought to be able to click and have the second step appear, without any further action on their part. The concepts will be easier for your audience to grasp if there are good visual graphics to explain the steps. This is better than one large graphic all at one time.

Step 5: Make a joke. If a presentation has some complicated segments to it, break it up with a little light humor. A heavy part of your presentation should be followed by a funny comic or dancing caricature. This will allow your clients both some laughs as well as the chance to digest the information presented. Plus it will stop them from coming to the conclusion “my, this presentation is long and dreadfully boring….”. Add some humour to break things up.

Step 6: Practice beforehand. If your presentation has cute little clips that require excellent timing or ones that will only show up with a mouse click, make sure that you or the presenter practice the presentation. The audience should be surprised as the graphics appear; the presenter should not. Ensure that the presenter is well prepared for the animated presentation.

Mexico Striving to Preserve the Past, Present and Future

“Don’t take tourism for granted” says Mexico’s Secretary of Tourism Gloria Guevara Manzo in recent published remarks as the nation looks at preserving its’ past, present and future while generating jobs, wealth and well being for its’ citizens.

Last year was a milestone year for travel and tourism in Mexico as the country’s industry contributed 100 million jobs and over $2 trillion in GDP.

The people of Mexico realize that travel and tourism are powerful engines for driving positive socio-economic change and as such, tourism is a national priority.

In 2011 there were a record-setting 22.67 million international visitors who came to Mexico, the most since records started being kept in 1980 by the Bank of Mexico.

The goal is to take Mexico from the 10th tourism destination to the Top 5 by 2018.

Mexico is promoting sustainability and is a global leader in the fight against climate change – promoting “green growth” development and attractions.

Throughout the country there is an effort to organize attractions and to effectively target market them to the world.

Diversification of these markets, products and destinations has helped Mexico over the years to be a more popular destination with the majority of its tourism coming from America.

Tourism is now Mexico’s third largest industry and it set to grow steadily over the coming years.

A key attraction is a lasting legacy for travelers – those who come to Mexico can see, touch and be moved by centuries of history, from 500-700 A.D., to the present. This rich history is very unique as it reaches back to before the Spanish arrival in 1519 when Indians roamed the land.

Early cultures included the Maya, Totonac, Huastec, Otomi, Mixtecs, Zapotecs, Tlaxcalans, Tarascans and Aztecs. And all these cultures created a vast number of historical wonders which visitors can tour first hand.

The lasting influence of the Spanish arrival in 1519 left a lasting influence through the entire fabric of the country. Now tourists from over 140 countries enjoy that legacy for the New World conquerors. Mexico displays her Colonial legacy in most all of her states and particularly in the capital.

Sites listed by a recent tourism promotion note that in Central Mexico “it is possible to enjoy the Churches of Guadalupe, San Marcos, San Diego and The Government Palace in Aguascalientes. In Cuernavaca, cradle of the Revolutionary War led gy Emiliano Zapata, stand the Cathedral (XVI century) and the Palacio de Cortes (constructed in 1538).

Visitors to Guanajuato will find a great examples of Colonial heritage and in the city of Puebla are the many churches.

Content Delivery Online – How Do You Present Your Information?

Of course, the principle method of sharing content online is your website, but what if you share introductory content in articles marketed across the internet directing traffic to your website? Do you think that might work?

Intentional Delivery -

The key component of article marketing is intentional delivery. Offer up information in a programmed method that presents plenty of knowledge and informative content without overloading the reader, then send them to your website for more information. Once there, be certain to provide all the information they might need on the topic, or at the very least, links to where they can find it.

Tell the Story -

Readers relate to memorable story-telling that resonates with their experience of life. When I find myself lingering in the low places of life, I seek out articles and information that will lift my spirits. Something like the Frog in the Butter story, or Zig Ziglar’s Bull Frog story, because they resonate with me. I not only like the story, but the fable entrenched in the words brings me out of my funk and makes me think about my current situation. Is it dire enough to ‘give up’ or should I simply keep working toward my goal.

I’m not an elephant. No matter how many chains try to hold me in the boundaries, I will escape. Determination is my strong point. I am determined to achieve my goal. You should be too. You should seek to escape the boundaries and achieve your goals no matter what the boundaries may be.

If reading someone else’s story inspires you… By all means, read the stories of others. Then be sure to tell your own.

Telling your story is what will bring the reader back to your website, time after time. They will want to know what happens to you.

Carry On -

The strongest emotions come from taking action. When I first started writing, I struggled with the use of passive words. I was a pretty passive person back then and action words just didn’t cut it for me. I ached when I tried to use them. Then I realized that when I targeted specific actions and made the effort to use those actions to not only drive my own efforts but to encourage others, the motivation came back – 10 fold.